With the introduction of GDPR and CCPA, content providers have started to realize the power of their first-party data and regain control of their inventory. It is important, now more than ever, for you to partner with a smart technology provider to better understand content consumption and maximize yield.

In addition to IAS's Publisher Verification and Optimization solutions, we are excited to introduce our Contextual Intelligence solution for publishers! Download our one sheet to learn how you can improve inventory monetization, command higher CPMs, and increase audience engagement.