ON-DEMAND  

CTV + YouTube:

Unlock brand potential with

content and context


IAS

 

Break into brand safety and suitability    on CTV

CTV strategies today are ubiquitous, with behaviors constantly growing and shifting. Join YouTube, IAS and Channel Factory as we discuss trends from the largest ad supported CTV player, YouTube. 

How can brands think about and use context to their advantage on CTV? How should brands approach long form vs. short form content? What are key trends happening in the industry right now? 

Watch on-demand now for the answers.

Presented by:

  • Jenny Chau, Chief Solutions Officer, Channel Factory
  • Sarah Elliott, VP, Global Product Marketing, Integral Ad Science
  • Elliott Nix, Head of YouTube Ad Sales, Google

Watch on-demand

Thank You

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